28 Jan What You Need to Know About Common Poster Sizes
Posters are a great way to spread the word about your business and attract new customers. However, it can be difficult to determine the perfect size for your company’s printed materials. Here’s how to tell the difference between common poster sizes and how to choose which variant is right for your business.
Small
While there is no ‘standard’ size for posters, a small size is typically considered to be about eleven inches by seventeen inches. These dimensions may seem odd, but the reality is that a poster that is any more diminutive would simply be too inconspicuous. You may be trying to save money by limiting the size of your poster, but anything under 11″ x 17″ would resemble a sheet of computer paper. This smaller size is often used for indoor postings and event notices, such as a concert flier.
Medium
A medium size poster is eighteen by twenty-four inches. This size can be used for both indoor and outdoor use, as it is large enough to be seen from a distance. It’s generally a bit smaller than the average movie poster, but it is still a decent size for similar projects. The medium size is also ideal for framing, making it the optimal choice for upscale businesses looking to convey a more elegant appearance.
Large
A large poster is usually twenty-four by thirty-six inches, or two by three feet. Most posters sold in stores will be this size. The large size is great for high traffic areas where your poster will have to compete with multiple other companies for the attention of potential customers. It can also be seen from a larger distance, so consumers will not have to get too close to the poster in order to read the information.
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