Author: anchorwave

Have you ever picked up a product or a printed promotional document and wondered what those black and white square mazes are? You’ll find them everywhere these days, from the backs of cereal boxes to full-page magazine ads to the sides of company vans. These...

Thanks to digital marketing tools like AdWords campaigns and drag-and-drop websites, it might seem like traditional marketing mediums are out of date. However, brochures and other printed materials are still invaluable tools for businesses. If you’re looking for a way to build brand recognition and...

Business owners can use many different types of printed materials to draw attention to their businesses. Flyers, signs, booklets, business cards, and brochures are all excellent ways to build better brand awareness. But one printed material that small business owners often overlook is the buck...

Every restaurant needs professionally printed materials that attract new and repeat customers. It’s important to present a unified brand image. Across all of your printed materials, be sure to use the same logo, font, and color scheme that you’ve chosen for your restaurant. Menus The most important...

Your special day is quickly approaching and it’s time to send out the invitations. But should you choose black and white or full color? And what information should you include on them? Before you make any decisions, consider this: A wedding invitation is more than...

There are many more options for binding together booklets and pamphlets other than using a paper clip or staple. One of those options is coil binding, also known as spiral binding. Coil binding provides a professional, polished look for many different types of printed materials. What...

If you’re feeling stressed about your finals, it may be time to step back and do some planning. Approaching this busy time of year with a strategy in mind can help you weather it without feeling too frazzled. As with many things, preparation is the...

If you are designing a poster, then it’s only natural to want it to be as eye-catching as possible. After all, you don’t want your hard work to go unnoticed! You also want to make sure that the poster you’re working on has the effect...