Some business owners consider document binding to be outdated or unnecessary. In reality, document binding is necessary for all sizable printed documents. Without document binding, you risk the document falling apart in time. Let’s take a look at document binding and when and why it...
Professionally printed signs and banners can draw attention to your business. Signs and banners are a cost-effective, versatile, and incredibly durable marketing tool that can be used over and over again. Whether you hang them inside or outside your business location or at trade shows,...
Physical signage plays a huge role in driving traffic and grabbing customers’ attention. From restaurants to auto body shops to office spaces for rent, countless businesses rely on bold, appealing signs to alert potential customers and hopefully convert them. Signs that fail to stand out...
Your restaurant already has a great menu with delicious food and drink–but are you showing it off the right way? Without a stylish, easy-to-read menu, it’s easy for your patrons to completely miss dishes that they would have otherwise ordered, or they could pass up...
Bumper stickers are a fun, low-cost promotional item that encourages customer engagement and offers organic marketing opportunities. Designing a striking, noticeable bumper sticker (or decal!) is key to encouraging customers to put it on their vehicle and attracting attention from other drivers. Here are some...
Document lamination is the process of encasing a paper document in clear plastic. This process protects the paper, makes it more durable and rigid, and reduces the risk of damage like stains, rips, and tears. Lamination has been a popular process since it was invented...
Even in the digital age, flyers and posters can make a big impact on your advertising efforts. Whether you are advertising an event, special offer, or flash sale, a poster or flyer can help capture customers’ attention and quickly convey the information they need. However,...
Most marketing experts still use printed marketing materials to reach a wider demographic and offer flexible, versatile marketing options that are available when people don’t have access to technology or digital materials. Informational brochures are still widely used at trade shows, marketing events, promotional bags,...
If you handle the printed marketing materials for your company, you know how important it is to have your finger on the pulse of what’s relevant in marketing. A lot of the trends that were relevant last year are already out of favor now because...
Business cards have been in use for a variety of purposes since aristocrats began using them in the 15th century. Despite the growing popularity of social media and digital advertising, business cards remain relevant today. You can quickly design a striking, memorable business card that...